How Much Should You Spend on Marketing in 2019?
Everyone wants to know: How much should I spend on marketing this year? Truth is, there’s no silver bullet that will tell you how and where to put your dollars. If you run a search on google, you’ll find stats… Read more→
An Intro to Web and Email Analytics
Gone are the days of “set-it-and-forget-it” websites. Your digital presence needs to be viewed as a sales investment just as any other, with measurement and ROI attached. Those returns can be quite clear on sites built for eCommerce or other… Read more→
Introduction to Inbound Marketing
by ODEA Inbound Marketing in a nutshell: Market with a magnet, not a bullhorn. Let CFBC’s Strategic Marketing Partner, ODEA, walk you through the basics of Inbound Marketing in the following whitepaper.