B2B Buyer Habits and Trends by ODEA
Did you know that more than 50% of B2B researchers are millennials? There are four major changes to B2B buyer habits that could affect your sales and marketing strategies, and the research will surprise you. ODEA breaks down these changes and shows how… Read more→
An Intro to Web and Email Analytics
Gone are the days of “set-it-and-forget-it” websites. Your digital presence needs to be viewed as a sales investment just as any other, with measurement and ROI attached. Those returns can be quite clear on sites built for eCommerce or other… Read more→
ODEA Testimonial by Neil Houtsma
My initial exposure to Patty Rioux and ODEA came about because two of my Forum members had worked with her. They were very happy with their work and recommended ODEA to me. We knew we needed to update and upgrade… Read more→
Introduction to Inbound Marketing
by ODEA Inbound Marketing in a nutshell: Market with a magnet, not a bullhorn. Let CFBC’s Strategic Marketing Partner, ODEA, walk you through the basics of Inbound Marketing in the following whitepaper.
Prism Insights is now ODEA!
Congratulations to CFBC’s Strategic Partner, Prism Insights, on the announcement of their new company and brand, ODEA! Prism is merging with their own strategic partners who have been providing creative and development services under the Prism umbrella for the last… Read more→
